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Business English
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Level: Advanced to Mastery
Format: Book, CD
The Linguaphone Business English course uses the Business Case Study method typical to MBA programs. There are 12 cases, highlighting a different business situation. The cases are spread out over 15 countries/regions of the world, so you learn a range of realistic business dialogues from across the global spectrum.

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The case studies are based on topical, true-to-life business situations e.g. job interviews, increasing market share, franchising and management buyouts. Each case presents a strong storyline and uses dramatic techniques to involve and motivate the student. On completing the course the learner is able to:
  · Read and understand articles in trade and professional magazines
  · Read and respond to letters and reports in English
  · Read and understand documents and contracts of agreement in English
  · Draft documents, reports, business plans and letters in English
  · Present a case or argument clearly
  · Persuade other people to a specific point of view
  · Understand and answer accurately all the questions asked
  · Be polite and firm in discussions and negotiations
The program follows the Modular Case-Based Learning System, and the flexible course structure allows the learner to study the cases best suited to the most immediate language and business needs. The tutor-supported English courses are offered through your training centre.

The program presents both British and American English, representative of English as it is spoken around the world and enabling the student to become familiar with a wide variety of national and regional accents.

The course builds a vocabulary of 3000 words and 67 business communication skills.
Course components:
·   CDs
The 12 audio CDs contain the recording of all the dialogs from the case studies.
·   Case Study Books
The 3 case study books contain all the documents, references and transcripts of the 12 cases presented in the course.
·   Handbook
Contains the synopsis of the cases and instructions on using the course.
·   Business Dictionary
The business dictionary has 4500 words and phrases used in the modern business environment complete with examples.
·   Language Lab
The specialised language lab helps the learner to practice the language used in the Business English course.
Did you know?
English is the second most spoken language in the world but it is the official language of more countries than any other language. Its speakers hail from all around the world.
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